Movie Theater Set to Reopen with New Partnership, Revitalizing Entertainment in Ponca City, Ok10/22/2024 After nearly four years of vacancy following the closure of a local cinema due to the COVID-19 pandemic, Ponca City is set for an advance in the entertainment sector. The Ponca City Development Authority (PCDA) is thrilled to announce a strategic partnership with the Icon Cinemas, owned by theater operator Stetson Snell, to reopen the movie theater on the corner of 5th and Prospect in Ponca City, Oklahoma.
The four screen AMC Theater officially closed its doors in November 2020, leaving a significant gap in local entertainment options. This closure has led to a leak of sales tax dollars as residents have traveled to neighboring communities, such as Tonkawa, Winfield, and Stillwater, for movies and dining experiences. Recognizing the economic impact, the Ponca City Development Authority prioritized the revival of the theater as a vital step in bolstering the local economy. “Entertainment options have become a workforce issue,” said Lori Henderson, Executive Director of PCDA. “Ultimately, a well-rounded entertainment landscape can make Ponca City a more desirable destination for both current residents and newcomers alike.” Liz Leaming, Ponca Works Director at PCDA continued that “Workforce development has expanded to encompass various aspects that impact work-life balance. This theater incentive can be directly tied to workforce retention and attraction. Think about moving to a community that lacks entertainment options—this initiative will not only enhance local entertainment options but will also attract more restaurants and retail opportunities.” A vibrant entertainment scene can foster community engagement, bringing residents together for shared experiences. By revitalizing the theater, PCDA aims to create a social hub where families and friends can gather, thus strengthening community ties. The hope is that these new offerings will not only draw in local audiences but also attract visitors from surrounding areas, boosting the local economy. This investment signals a commitment to improving the quality of life for residents, making Ponca City a more appealing place to live and work. In discussions with Icon Cinemas, the theater will undergo significant upgrades, including the installation of advanced audio/visual equipment in all 4 screening rooms, new interiors, and reclining loungers in all theaters. Stetson Snell, who operates multiple theaters across the region with the closest in Edmond, Oklahoma, expressed his enthusiasm: “I’m excited to bring a quality theater experience to Ponca City. Our goal is to create a welcoming space for families and movie enthusiasts alike.” Construction on the theater is set to begin in early January, with hopes to be ready for the summer blockbuster season. “We are entering an exciting new chapter for Ponca City,” added Erica Fetters, PCDA Board President. “The new leadership and innovative strategies from the PCDA promise to continue our track record of accomplishments and further grow our economy.” In addition to the renovation of the old AMC theater, the historic Poncan Theatre has renovated their interiors to be able to show first run movies as well. PCDA is excited about this investment into the entertainment options in Ponca City and is partnering with the Poncan Theatre to help keep the theater operating at the high level that the community is used to. Poncan Theater will continue its legacy of supporting local arts, featuring Evans Children's Academy, a vibrant youth theater troupe, alongside first-run movies and various performances throughout the year. “We are thankful to the City of Ponca. The funds allocated through PCDA ensure any money made by the Poncan Theatre on future movie showings has an instant return on investment. This will allow the Poncan to focus on future production and sustainment cost of our nearly 100-year-old Historic theatre,” says Luke Garrison, Poncan Theatre Board President. “The new (Icon Cinemas) theater will help keep entertainment dollars within our community, changing the perception that residents must leave Ponca City for quality entertainment. We believe this shift will ultimately benefit the Poncan Theatre, as we are likely to become more relevant in the minds of citizens looking for something to during with their family on the weekend.” Craig Stephenson, the City Manager of Ponca City, remarked, “We anticipate an increase in sales tax revenues and a revitalized environment where residents will enjoy spending their time. This initiative aligns with our vision for community enhancement.” PCDA remains committed to providing exceptional services to residents by supporting primary enterprises. “Workforce retention and attraction have become top priorities for most businesses, making this partnership crucial for our community's future,” Lori Henderson noted. “A heartfelt thank you goes to Retail Attractions for facilitating our connection with Icon Cinemas and to our board members for their forward-thinking vision in supporting this project.” As Ponca City looks forward to a vibrant future, the reopening of the movie theater and investment into the Poncan Theater signifies a renewed commitment to culture, community, and economic growth.
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